Monday, December 7, 2009

birth of album art

the album cover as we know it was invented by a man named peter steinweiss in 1940.

"Steinweiss was only 23 when he landed the coveted [art director] gig at Columbia Records. After suggesting that artwork should replace the plain brown wrapping that 78 rpm records came in, Columbia saw an 800 percent spike in sales."

some of those early sleeves:

more at coolhunting.

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